United States Governing Body for Sport Cheering
Recognized by the International Cheer Union
Serving the cheer, dance team, and spirit community.

About Jim Lord

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So far Jim Lord has created 249 blog entries.

Do you know how to coach leadership ability?

2025-04-11T08:45:09-05:00Leadership, TrueSport|

Deborah Gilboa, MD You may assume that student-athletes simply develop leadership ability by participating in sports, and it’s true that statistics suggest participation in youth sport is one of the top predictors of leadership capability. In fact, 94 percent of female CEOs were student-athletes. However, while youth sport is a great way for [...]

How to Use Lessons from Sport in the Real World

2025-04-11T11:02:05-05:00Leadership, TrueSport|

Deborah Gilboa, MD You’ve likely heard that sports are great for teaching life skills, but have you ever thought about how to actually apply skills like discipline, leadership, emotional regulation, or conflict resolution to your life outside of sport? Maybe you’re great at showing up to practice on time and ready to [...]

How to Properly Fuel During Training

2024-12-04T14:41:59-06:00Nutrition, TrueSport|

Kristen Ziesmer, MS, RDN, CSSD, LDN Fueling during training as a young athlete can be difficult. Often, practices are short and intense, and don’t include much time for snack breaks. However, your athlete will play their best if they are properly fueled for the work required of them, and that [...]

NBC Sports Next Bolsters Momentum for its SportsEngine Motion Technology Through “Preferred Provider” Designation with USA Cheer

2024-11-23T09:19:22-06:00Press Releases, USA Cheer News|

Designed for Class- and Studio-Based Sports, as Well as Sports Offering Camps, Lessons and Clinic, SportsEngine Motion Continues to Grow in Popularity, Currently Serving More Than 7,500 Sports Organizations Governing Body for Sport Cheering in the U.S. Touts SportsEngine Motion’s Ability to Meet Every Organizational Need for the Future Olympic Sport in One Comprehensive [...]

USA Cheer Joins NCYS for National Youth Sports Week 2024

2024-09-22T23:26:35-05:00Press Releases, USA Cheer News|

USA Cheer is thrilled to announce its collaboration with the National Council of Youth Sports (NCYS) in commemorating National Youth Sports Week 2024. Together we celebrate the transformative power of youth sports. This week is dedicated to highlighting sports' positive impact on young people, advocating for their importance, and providing valuable resources to strengthen [...]

College STUNT National Championship to be Held in Nashville, TN, at Lipscomb University and Trevecca Nazarene University, April 24-27, 2025

2024-09-17T15:49:06-05:00Press Releases, USA Cheer News|

Nashville, TN – 9/17/2024 — The 2025 College STUNT National Championship, now in its 14th edition, will take place from April 24-27 at two prestigious Nashville institutions: Lipscomb University and Trevecca Nazarene University. The championship will feature five divisions: Division I, Division II, Division III, NAIA, and Club, bringing together the nation’s top collegiate [...]

Varsity Spirit Named Official Partner of the US National Teams

2024-06-28T09:29:15-05:00Press Releases, US National Team, USA Cheer News|

DALLAS, TX. (Jun 26, 2024) – We are excited to announce our official partnership with Varsity Spirit – a division of Varsity Brands and a global leader in cheerleading, dance team, and band apparel, camps, competitions, and yearbook – as the "Official Partner of the US National Teams." This collaboration solidifies Varsity Spirit as the [...]

REDs: The Role of Nutrition in Prevention

2024-02-05T10:21:55-06:00Nutrition, Trending Topics, TrueSport|

Relative Energy Deficiency in Sport—better known as REDs or RED-S—can be hard to diagnose, but essentially, it happens to athletes when they’re consistently expending more energy than they’re taking in. For both boys and girls, this can take a serious physical toll on their bodies, resulting in decreased performance and an increased [...]

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